Palm Springs’ storied association with Hollywood had little impact on the region’s ability to attract film and television production until Levi Vincent reimagined the area’s film industry in 2015. Since then, annual film revenue has increased over 134% and the Greater Palm Springs area is now one of the most popular production locations in Southern California, outside of Los Angeles.

The Greater Palm Springs Film Alliance & Film Office (GPSFO) facilitates film permits, scouts, lists locations, promotes crew, features specialty vendors, and secures low-cost hotels. In 2016, Levi introduced a casting division to the company’s website, which allows talent from the community to self-represent and connect directly with producers – unique among Film Office websites in California. Levi also maintains a full-service production company specifically designed to help International filmmakers meet local and state requirements, as co-producer.

In 2009, his short story films caught the attention of Sony Pictures Entertainment. This led to a contract with Sony where over 30 million customers engaged Levi’s content. His monetizing innovations, such as product placement and upselling within videos are now commonplace revenue streams in the industry. His company also produced original music, sound effects, character voice-overs and character personalities.

Levi’s charismatic leadership has inspired many to cultivate talents they never thought they had. Seeing the need to expand the local workforce to meet the growing demand for production talent, Levi introduced the semiannual Young Filmmaker’s Studio in 2018, giving multiple busloads of high school students hands-on experience at the Coachella Movie Ranch. Many of these young enthusiasts go on to find jobs on local film and photo productions.

Levi has received numerous accolades in recent years; he has won the prestigious SBEMP Award for Entrepreneurship, earned a Certificate of Special Congressional Recognition for Business Achievements, a Certificate of Recognition for Entrepreneurship from the California Legislature and he was a Semi-Finalist in Emerging Platforms for the Inland Empire Spirit of the Entrepreneur Awards.

Levi currently volunteers his time with the Arts, Media & Entertainment Council, Desert Sands Unified School District Advisory Council, Desert Screenwriter’s Guild and Palm Springs Women in Film & Television.

Ken Alan

Communications Director
Greater Palm Springs Film Alliance & Film Office

An innovative and results-driven public relations and marketing executive with extensive experience in marketing strategy, social media, branding, graphic design, journalism/storytelling, presentations and research. Additional capabilities in video editing, photography and video and audio production. Possesses a proven track record in delivering integrated public relations, advertising and social media programs built on solid strategy and creative execution. A visionary and award-winning top producer bringing focus to communications initiatives that drive business success.

Coleton McCray

Film Office Liaison
Greater Palm Springs Film Alliance & Film Office

After two years of working for the Riverside County Film Commission, Coleton has found his way working with the Greater Palm Springs Filming Alliance & Film Office, Inc. He is a graduate from Riverside City College with an AA in Math and Sciences, primarily focusing in the Computer Science field for app and game development. He also has been a thespian for over 10 years, and is a screenwriter for his own TV series. He has as a passion for editing streams, films and clips to help promote others with their hard work.

Coleton is known for his charismatic and expressive voice, both vocally and digitally, as he has a knack for reaching out to others to bring them together and form a unified consensus, whether it be business related or in his personal livelihood. He enjoys keeping everyone informed of events and other activities around town, as well as shedding light on small businesses to help them gain more attention.

With much experience in theatre and film/television, Coleton believes that all directors, screenwriters and actors should be given the chance to share their Hollywood dream to the world, and is willing to help out their production vision anyway he can.