David J. Stern
Director of Development
Greater Palm Springs Film Alliance
With more than 30 years experience, David has led the planning, creative development and implementation of marketing campaigns for products and services across many categories and communication platforms. David has developed and executed sales-generating campaigns in categories such as retail, packaged goods, financial, quick service restaurants, fitness, hardware retail, computer corporate and education sales, Information Technology, video gaming, theme parks, toys, data management software solutions and most recently, the TV station industry.
David is a leader in results-driven marketing. He has led campaigns that increased revenues for McDonald’s, Discover Card, Sea World and Busch Gardens, US West, Wendy’s, Arby’s, Ace, Van Kampen, Sun-Times, Kraft, Turtle Wax, Illinois Lottery, Ohio Art, and Ultra Diamonds. With wide-ranging experience covering consumer-based communication, business-to-business, event marketing, promotion, retail, direct response, retail point-of-sale merchandising, web communication and Social Media, David has worked at Chicago Advertising Agencies; J. Walter Thompson, Foote, Cone & Belding, DDB Needham and the CBS Affiliate for the Coachella Valley in California – KPSP Local 2.